Modern villa · Cala d'Or €985,000 4 beds · 280 m²
Conversational AI for Real Estate
One platform to convert enquiries into viewings and valuations—with AI trained for
real estate.
Stop losing leads to slow response times and disconnected tools. Serviceform unifies your listings, buyer conversations, and booking calendar into a single engine built to close. Our AI qualifies buyers, schedules viewings 24/7, and captures seller leads before they go to your competition.
Trusted by real estate industry leaders
Guide every buyer
4.2× more likely to buy
Get every lead
+55% qualified leads
First to answer wins the client
83.4% answered automatically
Win the next move
2× lead generation
Partnering with 
★ Real results from live deployments, not projections. Outcomes vary by site. Not in these industries? Serviceform fits any customer-facing business →
— Lead capture
Guide every buyer.
Buyers don't search in postcodes and price brackets. They search in sentences like "villa in Mallorca with a pool, under €1.2M". Your listing page finally understands.
- Trained on your full listing database. Knows price, beds, baths, sqm, school zones, energy rating.
- Catches contradictions ("3-bed under €200k in central Helsinki?") and surfaces realistic alternatives.
- Captures buyer intent (budget, timeline, mortgage status) without a 12-field form.
- Multilingual: Spanish, English, Finnish, Swedish — buyers ask in their own language.
4.2×
More likely to buy Buyers who chat with the agent convert at over four times the rate of those who don't.
— Lead qualification
Get every lead.
An agency almost always has a property to sell, so every enquiry is worth catching. The agent qualifies each buyer, matches them to a listing you've got, and books the viewing while intent is high.
+55%
Qualified leads Comprarcasa increased qualified leads by 55% after deploying the AI agent.
— Speed to lead
First to answer wins the client.
Buyers ask on WhatsApp at 11pm. Sellers email at 7am. Walk-ins on Saturday. Whoever replies first gets the viewing or the listing, and the agent answers everywhere with the same knowledge of your portfolio, policies and team.
- Unified inbox across WhatsApp, email, web chat, and your agency portal.
- Knowledge base trained on your listings, fees, viewing policy, and team profiles.
- Live status updates ("offer accepted", "viewing confirmed") via WhatsApp.
- Automated answers when the agent is confident. Human handover when it isn't.
83.4%
Answered automatically Of inbound questions resolved without a human stepping in.
— Nurture
Win the next move.
Buyers become sellers in 7 years. Sellers become buyers immediately. The agent stays in touch — market updates, price changes, new listings that fit — so the next transaction is with you.
- New-listing alerts based on each buyer's saved criteria.
- Price-drop notifications for properties they viewed.
- Annual market update + valuation offer for past sellers.
2×
Lead generation RE/MAX doubled their lead generation in the first six months on Serviceform.
app.serviceform.com/cdp/people/emma-berg
EB
Emma Berg VIP
emma@demo.example · Madrid, ES
Budget
€450,000
Viewings
3
Area
Chamartín
Since
2023
Viewed properties 3 bed · 90 m²+
Flat · Calle Alcalá 88Viewing · 12 May €425,000
Penthouse · ChamberíOffer made · 8 Jun €465,000
Flat · RetiroSaved · 11 Jun €440,000
Segments Mortgage approved Future seller Email · SMS opted in
app.serviceform.com/campaigns
Annual market report — Chamartín
Sentto 2,480 contacts · 2 days ago
Audience Sold 2019–2021 Chamartín Opted in
What is your home worth now?
Your home in Chamartín gained ~8% in value this year.
Request free valuation61%
Open rate
18%
Clicked
12
valuations requested
— Your dashboard
Every number, in one place.
Every conversation, lead and sale your AI touches, measured and attributed in one live dashboard.
— The whole platform, in one story
This is your client. Every tool, one record.
This is the difference between scattered tools and one platform: one client record, shared by every tool — from first enquiry to the next sale. Watch it work on your agency, step by step — press play, or click any step.
LIVE CLIENT RECORD · CDP
?
Anonymous visitor
Looking for—
Budget—
Viewing—
Deal value€0
Reachable on Web WhatsApp Email
Segment—
One profile. Every tool reads and writes to it — so the AI always knows who it's talking to.
1 / 8
Serviceform will help you get more out of your website. We were able to consistently get 100-150 leads per month with Serviceform. That's a 100% increase from what we used to get!
Matias Suhonen · CMO, RE/MAX Finland Read the case study →
— Proof
Loved by 1500+ websites.
The brands you already buy from.
Real revenue lifts, every quarter, on every continent.
-
Maskun Kalustetalo
The AI agent automates order enquiries and cuts the workload on outsourced customer service significantly.
71% fewer order enquiries reaching supportRead the case study → -
RE/MAX
Chatbots on every listing qualify buyers and book viewings around the clock, doubling the leads agents get from the same traffic.
2× more leads from the same site trafficRead the case study → -
Gedauto
The dealership group's AI qualifies buyers before the sales call, so the leads that reach the team actually close.
+460% lead-to-sale conversion vs. web formsRead the case study →
In partnership with
Reviewed on
— Behind Serviceform
Built in Europe. With humans.
Offices in Turku, Stockholm, Barcelona, London and Sri Lanka. A real team, in your timezone, shipping every week and building with you.
— Free analysis
Is revenue slipping through the cracks? Let's find out.
Book a free 20-minute call with Daniel. We go through your website, social and automation together, so you see exactly where you are leaving money on the table.
Book a free analysis Reply within one business day
Real talk, no fuss. No slide decks, no pressure to buy.
Daniel Aguilón Responsable de España, Serviceform